About Us
Our Profile

Founded in 2012, Netjoy is a Leading Short-video Marketing Solutions Platform Provider in China that empowers global brands to efficiently connect with Chinese audiences through cutting-edge technology. We provide full-chain integrated short-video marketing services, comprising content production, programmatic and cross-platform precise advertising, real-time performance monitor and data analytics.

We have formulated a comprehensive cloud service system, including “Tradeplus”, a self-developed one-stop cross-platform programmatic advertising and data management platform, and “hepai.video”, a commercial video matchmaking and trading platform. Thanks to leading technical edges and enriched industry knowledge, we are expanding service matrix to brand live-streaming operation, brand cross-border services and KOL marketing and other new areas.

  • 2023 A global intelligent marketing platform is on the way
  • Integrated services of branding, performance marketing and commerce
  • 2022 Established international resource network
  • Reached more users globally
  • 2021 Commercialized short-video marketing cloud services
  • Initiated one-stop brand live-streaming operation services
  • 2020 Listed on HKEX (Stock Code: 2131.HK)
  • Developed short video-related AI tech jointly with leading AI and SaaS companies
  • 2019Strategically delisted from the NEEQ, and the Group was formed
  • Introduced “hepai.video”, a commercial video matchmaking and trading platform
  • Launched proprietary big data management system
  • 2018Created a pan-entertainment IP and built media matrix
  • Realized large-scaled short-video production
  • 2017Focused on short-video area and partnered with the top media platform as the first
  • Initiated social marketing service
  • 2016Listed on NEEQ
  • 2015Completed a financing round of RMB 15 million, and consolidated media and marketing businesses
  • 2013Launched online marketing solutions business
  • 2012Founded and tapped into the pan-entertainment and content marketing industry
Our Culture


  • Shanghai
  • Beijing
  • Guangzhou
  • Xi'an
5/F, Building 3, 396 Guilin Road, Xuhui District, Shanghai, China
Tel: 021-54722297
Fax: 021-54650783
B316 Room, Building 30, 8 Guanghua Road, Chaoyang District, Beijing, China
Tel: 010-85831736
Unit 10, 6/F, Poly Zhongyue Plaza, 23 Xuanyue East Street, Guangzhou, China
Tel: 021-54722297
Building 12, Phase II, Free Trade Industrial Park Project, 2168 Zhenghe Si Road,
Fengdong New City, Xixian New Area, China